The King Hussein Cancer Foundation and Center is one of the leading cancer foundations in the region, providing state of the art care and treatment to thousands of patients.
The King Hussein Cancer Foundation and Center is one of the leading cancer foundations in the region, providing state of the art care and treatment to thousands of patients. The independent and non-governmental foundation carries out nationwide and regional fund raising campaign every year to cover research and cancer treatment for underprivileged Jordanian and Arab patients. Advvise was selected to produce a regional campaign for the foundation. Advvise produced a song and a TVC for the campaign, and secured free air time on MBC the leading TV network in the region to widen the reach of the campaign’s message and raise needed funds to treat cancer patients who cannot afford it.