Growing Beyond Borders
For more than 11 years, Advvise has worked with Capital Bank to craft impactful communications strategies and campaigns that reflect the bank’s ongoing success and grand vision behind its ongoing growth. We’ve successfully helped CapitalBank reach audiences throughout the region by leveraging its longstanding roots in the kingdom, its ambitious yet careful expansion plan, and its unwavering focus on delivering an unparalleled customer experience.
Rebuilding Trust in Jordan’s Future
As an institution that has always been invested in Jordan’s economic development and future prosperity, Capital Bank partnered with Advvise to launch campaign focused on one primary goal: to restore public trust in the nation’s future, underscoring its resilience in the face of enormous odd and the role that Capital Bank continues to play as a pillar of its economy.
Advvise produced a far-reaching multimedia campaign that leveraged core symbols of Jordanian nationalism and culture, communicating with Jordanians on a personal level using positive, future-focused messages. The campaign was launched across multiple platforms – television, print and online, enjoying a flurry of coverage and engagement by target audiences, receiving over 7 million views.